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The Game-Changing Tool for Engaging Surveys

At The People Experience Hub, we have found that a one-size-fits-all approach sometimes does not work, especially when focusing on one key area...


The Game-Changing Tool for Engaging Surveys 

 Have you ever wondered how organisations can tailor their engagement surveys to get more personalised insights? The answer lies in Question Routing. 

 So, what is Question Routing?  

 Question routing is a great tool that enables organisations to tailor their engagement surveys to their employees based on custom question logic, rules, and conditions. Applying question logic to surveys can improve insights into a particular question or topic, helping to drive change in an organisation's work culture. By applying question logic, additional questions can be asked based on the recipient's response or questions can be hidden that might not have relevance to the employee thus improving their experience completing the survey.    

Why have we released Question Routing on our Platform?  

At The People Experience Hub, we have found that a one-size-fits-all approach sometimes does not work, especially when focusing on one key area.  Questions asked to one employee may be irrelevant to another and as a result, time and resources are wasted which we consider to be most valuable. Data obtained through question routing improves analytical data to help drive change.  

  Question routing is essential for organisations for several reasons. Firstly, it helps enrich survey results, providing more insightful data for decision-making. Secondly, it reduces the time and resources required to complete a survey, making the process more efficient for both employees and the organisation.  

How Can Question Routing be Accessed on the PxHub Platform? 

  We have added a new section within our custom Survey Builder called ‘Question Logic’ and this was built with the user in mind. Here you can view all your questions within a survey. Each question can be assigned multiple rules, where each rule can also be assigned multiple and/or conditions. If these conditions are met based on the recipient's response, the rule is then met moving the recipient to the next question you have chosen.   

A condition takes a value as an input and compares this value to the recipient's response if the value matches one of the below criteria: 

  • Equal To 
  • Not Equal To 
  • Contains 
  • Not Contains 
  • Begins With 
  • Not Begins With 

Then the condition is then met, moving the recipient onto the next question you have chosen. Question logic aids in skipping questions, showing more relevant questions, and providing a way to ask for additional feedback based on the previous response. 

6 Benefits of Question Routing 

  1. Improved Communication: Question routing can reduce information overload by asking only relevant questions. This helps streamline communication channels and prevents the misdirection of information. Clear communication channels facilitate better understanding and ensure that messages are received and processed correctly. 
  2. Enhanced Decision-Making: Leaders can prioritise tasks effectively based on survey results obtained through question routing. The more enriched data collected allows leaders to make more informed decisions. By using a data-driven approach, leaders can better understand the needs and concerns of individuals and the organisation as a whole. 
  3. Efficient Collaboration and Feedback: Question routing optimises collaboration and feedback processes within departments. By directing inquiries to specialised expertise, problem-solving becomes more efficient. This is particularly beneficial in cross-functional scenarios where different skills and knowledge are required. Additionally, timely feedback responses are encouraged, promoting agility and ensuring that issues are addressed promptly. 
  4. Streamlined Task Prioritisation: With question routing, leaders can streamline task prioritisation and focus on critical issues. By better understanding the most pressing matters, leaders can allocate their time and resources more effectively. This streamlined process helps avoid unnecessary delays and ensures that important tasks are given the attention they require. 
  5. Data-Driven Decision-Making: The system collects and analyses feedback data, providing valuable insights for data-driven decision-making. This allows leaders to make informed choices based on evidence rather than relying on assumptions or guesswork. Continuous improvement becomes possible through the analysis of feedback data, leading to more effective strategies and solutions. 
  6. Encouragement of Collaboration: A culture of shared insights and solutions is fostered through question routing. By encouraging collaboration, the system promotes an environment where different perspectives are valued and contributing ideas is encouraged. Leaders receive targeted feedback, allowing them to make more informed decisions, and the integration of the system into feedback loops ensures a proactive approach to addressing concerns. 

In summary, question routing improves communication, facilitates collaboration, and efficiently manages feedback. By implementing question routing, organisations can enhance their responsiveness and effectiveness, leading to improved overall performance.  

Are you ready to upgrade your engagement surveys by implementing question routing? Get started here 

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